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Skills

RESUME

Experience

 

Governmental Affairs Coordinator
Greensboro Partnership
Greensboro, NC
Apr. 2014- Present

• Coordinate all governmental affairs events, including legislative luncheons,
   meetings, forums, and other special events.

• Publish bi-monthly governmental affairs newsletter highlighting recent
   Greensboro Partnership action or positions on legislation. 

• Manage and design the Governmental Affairs webpage content.

• Complete and file all necessary reports and documents to the North Carolina Secretary of State consistent with the Ethics and Lobbying Laws.

• Submit reports to the Greensboro Partnership Political Action Committee
   requiring submission to the North Carolina State Board of Elections.
• Provide administrative and research support to the Vice-President and the
   Governmental Affairs Committee on pertinent issues and initiatives.

• Monitor and evaluate legislative news, filings, statutes, and reports of legislative sessions that impact the Greensboro Partnership.

• Maintain departmental budget information, including approval and tracking of invoices and payment processing.

 

Account Coordinator
Wildfire Advertising and Marketing Agency
Winston-Salem, NC
Mar. 2014- Apr. 2014   

Integrated Marketing Strategies
Marketing Research
Media Communications (newsletters, press release, brochures, news releases)

Print Media
Public Speaking in large audiences (12,000)
Database Research

Prospect Research
Speech Writing and Delivery
Technical Writing
Creative Writing

Resource Development

Fundraising
HTML Email Marketing
Collaboration with Cross-functional Teams
Event Planning
Microsoft Office Suite

Adobe Photoshop

Adobe Indesign
Quantitative Research
Qualitative Research

Social Media (Facebook, Twitter, Instagram, Tumblr, Pinterest, Youtube)
Final Cut Express
Windows Live Movie Maker
DSLR Photography-Canon


 

• Assisted in running the day-to-day operation of assigned accounts.
• Monitored changing scope of jobs and tracked estimates against actuals.
• Supported team on internal initiatives and projects, including the

   maintenance of weekly status reports, files, and spreadsheets.

 

Research Assistant
United Way of Greater Greensboro
Greensboro, NC
Mar. 2014- Apr. 2014   

• Conducted research on the status of poverty, education, and access to   health care in Greensboro, NC.

• Identified the primary drivers of poverty in Greensboro and compiled relevant solutions to break the cycle of poverty to staff members.    

• Performed analysis of data, summarized results, and generated reports for the community investment department and strategic planning committee.

• Generated local case studies related to United Way’s focus areas.

 

Campaign Associate
United Way of Greater Greensboro
Greensboro, NC

Sept. 2013- Present

• Work with companies to identify and meet Employee Campaign Managers (ECMs), and/or company committee to plan, strategize and organize workplace campaigns.

• Provide persuasive presentations to increase awareness of United Way’s mission and efforts.

• Assist in building positive, long-lasting relationships with corporate partners and donors.

• Analyze giving history to better understand philanthropy of companies.

• Manage diverse portfolio of annual workplace campaign accounts.

• Update corporate information and campaign progress in United Way of Greater Greensboro’s internal database.

Resource Development and Marketing Intern
United Way of Greater Greensboro
Greensboro, NC

​Jun. 2013- Present

• Produce news releases, fact sheets, brochures, infographics, website analytics reports, newsletters, and other communications that align with the message and brand of United Way.
• Produce content for United Way of Greater Greensboro social media sites.
• Create  stories and videos featuring major donors.

• Conduct research on prospective donors in order to assist Relationship Managers with developing tailored presentations to potential clients.
• Perform directed field research with the President/CEO, to research the current market’s needs and values, to determine if the current strategic plan’s funding objectives and tactics satisfy constituent’s needs.

Graduate Assistant
University of North Carolina at Greensboro
Center for Legislative Studies
Greensboro, NC

​Oct. 2012-Jun. 2013

• Prepared flyers, mailers, and email blast to promote lecture series.
• Assisted Political Science Department chair with creation of Facebook page and website migration project.
• Performed Quantitative and Qualitative Analysis for the UNCG Master of Public Affairs department’s Network of Schools of Public Policy, Affairs, and Administration (NASPAA) reaccreditation report.
• Coordinated guest speakers for lecture series.

Professional Speaking Consultant
North Carolina Central University 
Quality Enhancement Plan
Durham, NC

​Apr. 2012-Jun. 2012

• Designed programs and services for the university’s Quality Enhancement Plan (QEP) which focused on enhancing the overall quality of the oral communication skills of North Carolina Central University (NCCU) students.
• Provided speech consultations in one-on-one and small group sessions with QEP students to practice, edit, videotape, and upload academic and extracurricular speeches.
• Maintained social media networking sites to publicize events and services.
• Documented critical data used for the Southern Association of Colleges and Schools (SACS) reaffirmation process.

• Assisted the speech coordinator in preparing and conducting in-class presentations and campus-wide workshops.

• Provided speech critique and evaluation to students.

• Scheduled and conducted student tutorial sessions.

 

Administrative Support Specialist

North Carolina A&T State University
Student Health Center
Greensboro, NC

​Feb. 2011-Dec. 2011

• Developed an integrated marketing strategy to increase patient utilization of services rendered at the health center.
• Prepared documents, reports, surveys, databases, agendas, meeting materials, email correspondence, and descriptive data analyses for administrators at student health center.
• Created research narrative for PUSH Study (Patient Utilization of Student Health center).
• Conducted primary research for PUSH Study.
• Posted and audited insurance payments on student accounts.
• Improved efficiency of insurance claims process by 65%.

South Atlantic Regional Representative

National Executive Board of Delta Sigma Theta Sorority, Inc. Washington, DC

​Aug. 2009-Aug. 2011

• Planned and implemented community outreach initiatives to increase public awareness of Delta Sigma Theta’s mission as collegiate leader of 14,000 Regional members in North Carolina, South Carolina, Virginia, and Bermuda.
• Produced written communication materials for Sorority as well as private businesses, local, state and national agencies. Responded to news media inquiries.
• Wrote and delivered public speeches as well as presentations for national and regional events with audiences as large as 14,000 that included dignitaries such as Surgeon General Benjamin, UN Ambassadors, Congressional Members, Governor Perdue, General Electric Corporate Executives, and Soledad O’Brien.
• Assisted in preparation of annual legislative conferences on the state level "Delta Days at the State Capitol” (North Carolina, South Carolina, and Virginia), where sorority members engaged in dialogue on issues and policies with their state representatives and senators.
• Coordinated two annual events with budgets in excess of $25,000.

Marketing Intern

Rock Hill Galleria Mall Marketing Department
Rock Hill, SC

​Jan. 2010-Apr. 2010

• Worked with mall tenants on promotional opportunities and ways to increase customer awareness.
• Participated in the coordination and logistical aspects of events sponsored by Rock Hill Galleria including Come See
Me Festival (Ranked in Top 20 events and festivals by Southeastern Tourism Society).
• Created press releases and emails blasts to promote the Come See Me Festival.

Marketing Intern

Arts Council of York County
Rock Hill, SC

​May 2009-Aug. 2009

• Assisted in the design and creation of documents, brochures and publications to promote a cohesive public image of the Arts Council of York County and its community efforts.
• Maintained database of donors, clients, and other constituents.
• Contacted community partners for promotional opportunities for the Art Council’s events.

Education
Master of Public Affairs
University of North Carolina at Greensboro

2011-2013
Bachelor of Science in Integrated Marketing Communication
Winthrop University

2006-2010
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